Market research stories - Page 5

Anthropic's Claude now integrates GWI's data, offering instant, bias-checked market research from 3 billion consumers across 50+ countries within AI chats.

Datadog has been named a Leader in Gartner's 2025 Magic Quadrant for Digital Experience Monitoring, marking the second consecutive year of recognition.

Nearly one-third of marketers using agentic AI expect quantum computing to influence marketing within two years, signalling rapid tech adoption ahead.

Australian marketers embrace AI and synthetic data for insights but battle data overload, trust issues, and measuring ROI amid rising tech investments.

Pureprofile now offers clients free AI translation and coding tools via its Hub platform, enhancing data insights without extra costs or manual effort.

Nearly half of Australians use AI assistants for online shopping, with 78% expecting such tools to become mainstream within a year, says PayPal research.

Qualtrics and PureSpectrum expand their partnership to deliver AI-driven synthetic market insights, cutting research time to minutes and halving costs by 2025.

Qualtrics and PureSpectrum partner to enhance synthetic research, slashing costs and speeding insights for market researchers worldwide.

Publicis Groupe NZ has launched a Data Intelligence Hub uniting its agencies to offer integrated data and tech services for local businesses.

Metaforms, a San Francisco AI startup, has raised USD $9 million to enhance market research efficiency with innovative AI automation tools.

AlphaSense has unveiled a new brand and website as its AI-driven platform surpasses $400 million in annual recurring revenue, doubling growth since 2024.

The Asia Pacific smart retail market is set to soar to USD $198.16 billion by 2034, driven by AI, IoT, and rising digital adoption across the region.

Gigamon is set to lead the deep observability market with a 52% share by 2025 as demand for hybrid cloud security grows globally.

The data diode market is set to nearly double to USD $919.29 million by 2034, driven by rising cyber threats and regulatory demands across sectors.

Mercury Analytics unveils Qual at Scale, merging broad surveys with deep interviews using AI for richer insights at costs like traditional quantitative research.

Deputy has named Ciaran Hale as Chief Technology Officer to spearhead AI innovation and enhance technology for shift-based businesses globally.

KX and NVIDIA have launched the AI Banker Agent, an AI system designed to enhance real-time decision-making and client service in global trading markets.

Over a third of APAC consumers now use AI for shopping, boosting convenience and new brand discoveries, says Adyen's 2025 report.

Nexxen launches nexAI assistant, using generative AI to transform campaign planning by swiftly converting consumer data into actionable strategies.

Acuity Knowledge Partners launches Agent Fleet, an AI platform designed to boost efficiency for banks, asset managers and private equity firms without more staff.