Forrester Research has named Pega a Leader among 11 competitors in The Forrester Wave: Core CRM Solutions, Q3 2022 report.

Marketing leaders say that investment in new marketing technologies (MarTech) will drive significantly increased revenues.

A new survey suggests businesses must re-examine their digital transformation approach to better help employees adapt to change.

Appian has been awarded USD$2.036 billion in damages against Pegasystems Inc as the result of a jury verdict in the Circuit Court for Fairfax County, Virginia.

Pegasystems delivers new intelligent, low-code capabilities for AI-powered decisioning and workflow automation.

"Over the last two years, customer expectations have skyrocketed to the point where exceptional service is now demanded as standard across every interaction.”

Pegasystems has been recognised as a Leader in Digital Process Automation software by Forrester in The Forrester Wave: Digital Process Automation Software, Q4 2021 report. 

"Next-Best-Action Customer Journeys provides businesses a propensity-driven solution that adapts to customers' context in real time, bringing true value and relevance to customers."

"The accelerated pace of digital transformation has put IT leaders front and centre. It’s also taught many within organisations the strategic value these teams can provide if they are given the tools and the opportunity."

Customer loyalty is at stake as telcos fail to deliver adequate service, prompting organisations to adapt or fail to gain a competitive advantage.

Businesses risk losing customers due to inconsistencies in the efficiency and quality of service across channels.

"Organisations have to work hard to provide a customer experience that stands out in an increasingly crowded marketplace."

For automation implementations to be successful, businesses need greater executive buy-in, implementation across the organisation and more robust governance.

Qurious.io uses artificial intelligence to help customer service employees deal with customers.

Pega RPA Auto-balancing is the industry's first RPA feature that automatically provisions workloads between an organisation’s available bots, the company states.

Received top scores in 2/3 high-level categories – current offering and strategy – as well as the highest score possible in 25 of 30 criteria.

It’s a message that encapsulates the benefits of productivity and innovation, by letting technology take care of menial tasks and giving valuable time back to every business.

"Organisations need to reexamine every part of their business for digital readiness or face consequences regardless of whether another crisis of this magnitude happens again or not.”

Vendors added and upgraded, alongside the old reliables in the 2020 Gartner Magic Quadrant for CRM Customer Engagement Center.

Pega Process Fabric combines dynamic APIs, an open UX framework, UI components, robotic automation, and virtualisation to bridge connectivity gaps.

The check is designed to flag possible discriminatory messages created by AI before those messages reach the customer.

“With the state of the COVID-19 pandemic rapidly evolving, Pega quickly developed this app to help our clients ensure the wellbeing of their employees and customers while also helping to mitigate their business risks."

Organisations need to look at their customers in a completely new way as individuals that have unique needs and preferences.

Clients can create their first product release or their MLP in a matter of weeks.