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What is a 'Brand' in B2B technology - and how does it drive growth
Customer Experience

What is a 'Brand' in B2B technology - and how does it drive growth

Strong brand credibility can shorten enterprise sales cycles, lift deal values and cut customer acquisition costs for B2B tech firms.

By Patrick Keenan • 4 min read • Tue, 7th Apr 2026

Global Stories

Aviation stories

SITA says baggage mishandling falls as travel hits 5bn
Digital Transformation

SITA says baggage mishandling falls as travel hits 5bn

Despite a 23% drop in mishandled bags, airlines still faced a USD $6.3 billion bill as global passenger traffic reached 5 billion in 2025.

By Sean Mitchell • 4 min read • Last week
Tuned Global backs FanLabel SongPicks music contest
Gaming

Tuned Global backs FanLabel SongPicks music contest

The new app hinges on licensed tracks and reporting, as FanLabel expands paid music contests with backend support from Tuned Global.

By Sofiah Nichole Salivio • 4 min read • Last month
TCS teams up with Anthropic on Claude for enterprises
Digital Transformation

TCS teams up with Anthropic on Claude for enterprises

The tie-up aims to help regulated firms move generative AI from pilots into production, while training 50,000 TCS staff on Claude.

By Mark Tarre • 4 min read • Last month
AIONOS & Black Box form AI infrastructure alliance
Network Infrastructure

AIONOS & Black Box form AI infrastructure alliance

Enterprises in India and beyond stand to gain a single vendor for AI infrastructure and software as the firms target GCC demand and global expansion.

By Sofiah Nichole Salivio • 4 min read • Last month
Vietnam Airlines adds local payments across Asia Pacific
Digital Transformation

Vietnam Airlines adds local payments across Asia Pacific

Travellers will gain local bank transfers and wallets in eight Asia Pacific markets from 2026 as airlines chase faster-growing digital payments.

By Karen Joy Bacudo • 4 min read • Last month
DesignVerse raises USD $5.5 million in seed funding
Digital Transformation

DesignVerse raises USD $5.5 million in seed funding

The funding will speed hiring and expansion after the Bucharest startup won EUROCONTROL work and passed USD $1.1 million in ARR.

By Sean Mitchell • 4 min read • Thu, 14th May 2026
New Zealand households cut festive discretionary spending
Gaming

New Zealand households cut festive discretionary spending

Cost-of-living pressure has left more than two in five households stretched, with bigger festive purchases falling faster than small treats.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 22nd Apr 2026
Tuned Global launches streaming manipulation detection
Gaming

Tuned Global launches streaming manipulation detection

Music streamers and rights holders can now flag bot-driven listening that distorts royalties and chart data under Tuned Global's new controls.

By Joseph Gabriel Lagonsin • 5 min read • Tue, 21st Apr 2026
Outpayce & Riskified launch airline fraud protection
Data Analytics

Outpayce & Riskified launch airline fraud protection

Airlines could cut chargebacks and manual review costs as Outpayce adds Riskified's fraud screening to its payments platform worldwide.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 9th Apr 2026
Cathay Pacific expands Adyen payments to six markets
Fintech

Cathay Pacific expands Adyen payments to six markets

Cathay Pacific deepens its Adyen tie-up, rolling out direct card acquiring across six key markets including Hong Kong, the US and India.

By Karen Joy Bacudo • 4 min read • Tue, 24th Mar 2026

Stories from Other Regions

Aviation stories

Rocket Lab to acquire satellite firm Iridium
Internet of Things

Rocket Lab to acquire satellite firm Iridium

The move would give Rocket Lab a recurring revenue stream and a global satellite network, as shares jumped nearly 16 percent.

By RNZ • 2 min read • Last week
NLB Services repositions as an enterprise transformation company
Manufacturing

NLB Services repositions as an enterprise transformation company

Clients seeking fewer vendors may now get workforce, technology and risk support from one provider as AI deployments scale beyond pilots.

By Sofiah Nichole Salivio • 4 min read • Last week
DevRev adds shared memory to enterprise Computer AI
Digital Transformation

DevRev adds shared memory to enterprise Computer AI

Enterprise users are being given a way to reuse context across sessions, as DevRev says its update aims to cut AI rework and burnout.

By Sofiah Nichole Salivio • 4 min read • Tue, 26th May 2026
Rear Admiral Garg discusses maritime security at Galgotias
Supply Chain

Rear Admiral Garg discusses maritime security at Galgotias

Disruptions to key sea lanes are increasingly shaping freight costs, energy markets and supply chains, students at Galgotias University were told.

By Sean Mitchell • 3 min read • Thu, 14th May 2026
UK firms brace for May price rises amid freight pressure
Manufacturing

UK firms brace for May price rises amid freight pressure

Freight and energy costs are feeding May price rises, with over 40% of retailers and transport firms planning increases, ONS data show.

By Mark Tarre • 5 min read • Fri, 8th May 2026
JCDecaux wins Western Sydney airport advertising deal
Smart Cities

JCDecaux wins Western Sydney airport advertising deal

The contract secures JCDecaux a long-term digital network at Sydney's new 24-hour airport, set to open for 10 million passengers.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 9th Apr 2026