BMW stories - Page 2
Vertiv appoints Rainer Stiller as chief marketing officer
Fri, 20th May 2022
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cx
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martech
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cartech
Rainer Stiller named new Chief Marketing Officer of Vertiv, will lead its global marketing organization to provide customers an innovative experience.
BMW and Adobe expand partnership for better customer journeys
Fri, 8th Apr 2022
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digital transformation
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cx
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martech
Adobe has announced an expanded relationship with BMW Group as part of its digital transformation of its sales and marketing division.
Adobe, BMW expand partnership to deliver personal digital experiences
Thu, 17th Mar 2022
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martech
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cartech
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partner programmes
The partnership will produce seamless online and offline experiences including customised vehicles, doorstop delivery and post-purchase services.
Qualtrics announces raft of experience management solutions
Mon, 16th Dec 2019
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crm
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cx
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martech
The capabilities link all four core experiences of business – customer, employee, product, and brand – together across departments, roles, and teams.
Alexa could be the voice of your car soon
Thu, 11th Apr 2019
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cartech
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google
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amazon
As luxury car brands move away from their own voice assistants to partnering with Google or Amazon, we may find Alexa riding with us all soon.
Inside BMW Group's impressive compute power for autonomous cars
Thu, 28th Mar 2019
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cartech
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bmw
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computer simulations
1500 TB new data every day is equivalent of 23,000 iPhone X, 230PB equal the volume of 45 apartments filled entirely with CDs.
BMW launches wireless EV charger
Tue, 29th May 2018
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cartech
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bmw
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evs
BMW has launched a factory-fitted, fully integrated inductive charging facility for the high-voltage battery in a plug-in hybrid vehicle.
BMW awards Chinese security team's work in exposing connected vehicle vulnerabilities
Thu, 24th May 2018
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cartech
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bmw
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tencent
When Chinese security researchers found vulnerabilities in BMW's connected vehicles, BMW didn't just fix the vulnerabilities, it awarded the team.
Tesla, Volkswagen and BMW battle it out for the most efficient electric car
Mon, 17th Jul 2017
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cartech
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bmw
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tesla
Cars are about more than just sleek looks and speed many of us need something practical, here are three EVs that deliver in that regard...
Exclusive: Three sports cars that embrace an electric future
Thu, 29th Jun 2017
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cartech
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bmw
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porsche
Meet the electric titans redefining speed: Porsche 918 Spyder, BMW i8 and Acura NSX, leading the charge in sports car innovation.
Sheer Driving Pleasure? Vodafone NZ powers new era of connected car innovation
Wed, 24th Sep 2014
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uc
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cartech
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bmw
Vodafone and BMW launch ConnectedDrive in New Zealand, allowing BMW vehicles to connect to Vodafone's machine-to-machine (M2M) platform.