Consumer expectations stories - Page 2
Why Digital Customer Experience Will Define Business Success in 2025
Wed, 26th Feb 2025
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data analytics
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cx
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martech
In 2025, the digital customer experience will be crucial for organisational success, as over 70% of APAC consumers may switch brands after a poor interaction.
AI revolutionises customer service in Australia by 2025
Wed, 12th Feb 2025
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cx
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martech
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personalisation
Zendesk's report reveals that 57% of Australian consumers prefer AI interactions with human traits, signalling a major shift in customer service expectations driven by technology.
Report reveals CMS challenges in future digital marketing
Fri, 7th Feb 2025
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saas
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ecm
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cx
Sitecore's Websites 2025 report reveals marketers prioritise AI and personalisation amid CMS limitations, with 76% citing budget constraints as a key hurdle.
VR & AR transforming innovation in product development
Sun, 5th Jan 2025
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digital transformation
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cx
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martech
Virtual and Augmented Reality are revolutionising product development and innovation across industries, driving demand for these transformative technologies.
Searchspring reports 55% surge in 2024 Black Friday sales
Mon, 30th Dec 2024
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data analytics
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cx
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martech
Searchspring reports a staggering 11 billion search requests processed in November, with 1.75 million per minute on Black Friday, marking a 55% rise year-on-year.
Singapore workers embrace AI but fear revealing usage
Sat, 14th Dec 2024
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ai
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education, learning & training
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productivity
A Slack report reveals 52% of Singaporean workers use AI, yet 45% are hesitant to disclose this, fearing perceptions of incompetence.
Enhancing customer service through AI-powered personalisation
Wed, 4th Dec 2024
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data analytics
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cx
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martech
As 71% of consumers now demand personalised interactions, brands must embrace AI to enhance customer service and foster deeper connections.
Zendesk report reveals CX benefits of adopting AI in APAC
Fri, 22nd Nov 2024
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digital transformation
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cx
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martech
A new Zendesk report reveals that companies adopting AI are crucial for enhancing customer experience, with APAC seeing up to 63% rise in cross-selling revenue.
Survey: marketers call for new ad verification models
Fri, 22nd Nov 2024
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uc
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martech
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collaboration
A new Mediaocean survey reveals 66% of marketers seek positive ad verification models, citing rising costs and limited provider choices as key concerns.
Mitel launches AI-powered platform for enhanced CX management
Tue, 19th Nov 2024
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hybrid cloud
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data analytics
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digital transformation
Mitel has launched its AI-powered customer experience platform, Mitel CX, to help organisations enhance engagement and meet rising consumer expectations.
ProGlove launches smart scanner rental for peak season
Fri, 15th Nov 2024
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financial systems
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supply chain
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scanner
ProGlove launches a flexible rental programme for its MARK smart scanners, aiding warehouse operators during the busy holiday season.
SOTI forecasts Australian eCommerce trends for 2025
Mon, 11th Nov 2024
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data protection
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digital transformation
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iot security
SOTI's research reveals that by 2025, Australian eCommerce will be shaped by demands for quicker service, stringent data protection, and enhanced transparency.
NICE's 2024 happiness index links AI to customer satisfaction
Fri, 21st Jun 2024
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uc
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cx
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martech
NICE's 2024 International Happiness Index highlights a 78% consumer endorsement for AI in customer service to boost satisfaction and loyalty, urging businesses to adapt.
Bank of China & Cogo launch new carbon tracking app
Thu, 13th Jun 2024
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uc
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cx
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martech
Bank of China (Hong Kong) has launched a feature allowing customers to track carbon emissions via spending, thanks to a new partnership with fintech firm Cogo.
NICE secures largest ever CXone deal in the APAC region
Tue, 11th Jun 2024
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uc
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data analytics
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cx
NICE secures its largest APAC region deal for CXone, replacing legacy systems with a unified AI-driven platform to revolutionise customer service.
Adobe unveils Firefly & Custom Models to harness GenAI advances
Wed, 27th Mar 2024
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martech
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genai
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ai
Adobe shakes up content creation with the launch of Firefly Services and Custom Models, harnessing generative AI to streamline productivity and personalise brand content.
Australians likely to switch brands due to poor digital experience
Wed, 13th Mar 2024
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cx
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martech
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commerce systems
Over half of Australians may switch brands due to subpar digital experiences, an insight highlighted in the 2024 Publicis Sapient Digital Commerce Survey.
Looking ahead: The great marketing technology transition
Fri, 9th Feb 2024
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uc
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digital transformation
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cx
Rising consumer expectations and digitisation push businesses to upgrade legacy systems for advanced, cloud-based platforms for improved customer engagement and long-term growth.
Merkle's report underscores the power of personalisation in APAC
Thu, 8th Feb 2024
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data analytics
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cx
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martech
Merkle's new report, Customer Experience Imperatives, urges businesses to anticipate and respond to consumer needs as 85% of APAC consumers believe personalised recommendations shape their brand experiences, promoting loyalty and long-term relationships.
Appdome reveals consumer expectations for enhanced mobile app security
Tue, 19th Dec 2023
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malware
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physical security
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breach prevention
Appdome's 2023 Global Consumer Expectations survey shows an 82.4% of users advocating for proactive mobile fraud prevention.