Creative Technologies stories
Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
Blackmagic adds Apple Watch control to iPhone camera app
Yesterday
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wearables
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ios
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apple iphone
Blackmagic Design updates Blackmagic Camera for iOS with Apple Watch controls and ATEM integration, turning mounted iPhones into remote studio cameras.
The Real World launches expert-approved Campus certificate
3 days ago
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edutech
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iam
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ai
The Real World rolls out expert-approved Campus Graduation Certificate to prove practical skills, as employers question the value of AI training.
Adobe launches Firefly AI Assistant for creative apps
3 days ago
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martech
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digital entertainment
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rpa
Adobe adds Firefly AI Assistant and new editing tools as it deepens its push into agentic creativity across Photoshop, Premiere and more.
Adobe unveils Firefly AI assistant to streamline creative workflows
3 days ago
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saas
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martech
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rpa
Adobe unveils Firefly AI Assistant to streamline multi-step creative workflows across Photoshop, Premiere and other apps, with public beta due soon.
Adobe just rewrote the rules of graphic design
3 days ago
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storage
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martech
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physical security
Adobe unveils Firefly AI Assistant to automate multi-step creative work across Photoshop and Premiere, as design roles shift.
Brand vs demand in B2B tech - Why you need both to grow
4 days ago
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digital transformation
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partner programmes
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erp
B2B technology firms in Southeast Asia are being urged to pair brand building with demand generation as reliance on paid channels drives costs up.
Nearly 18% of marketing emails miss inboxes, study finds
4 days ago
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cx
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martech
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partner programmes
APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.
Hyland appoints Lubor Ptacek as Product Marketing Chief
5 days ago
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document management
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data analytics
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digital transformation
Hyland names Lubor Ptacek Senior Vice President of Product Marketing as the software group sharpens its global AI product strategy.
8x8 wins Gold for Engage at New York design awards
Last week
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saas
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uc
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digital transformation
8x8's Engage platform has won Gold at the NY Product Design Awards, with judges praising its unified workspace for customer-facing staff.
Ascendion named HFS market leader in agentic services
Last week
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devops
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digital transformation
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apm
Ascendion wins HFS market leader nod as agentic AI wins gains in legacy modernisation, testing and enterprise delivery.
G2A partners with epay on gaming gift cards marketplace
Last week
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gaming
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crypto
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fintech
G2A teams up with epay to broaden its marketplace with hundreds of gaming and entertainment gift cards as demand for prepaid digital spending grows.
123RF launches Sphere AI platform for Malaysian marketers
Last week
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digital transformation
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martech
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rpa
123RF debuts Sphere AI platform to streamline marketing workflows for Malaysian businesses, taking aim at tool overload and fragmented creative processes.
Shoppers turn against AI social content, survey finds
Last week
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cx
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martech
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partner programmes
Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.
PayPal brings payment links to Canva's 265 million
Last week
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saas
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digital transformation
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fintech
PayPal brings payment links into Canva for 265 million users, letting creators, entrepreneurs and small firms sell from designs with QR codes and checkouts.
Optimizely training sparks surge in marketing AI agents
Last week
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devops
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digital transformation
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cx
Optimizely training programme sees 375 AI agents built in five days as waitlist tops 1,500 amid rising enterprise marketing demand.
Levanta acquires Perch+ to expand Amazon marketplace
Last week
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martech
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commerce systems
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e-commerce
Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.
Optimizely named Gartner leader for ninth year running
Last week
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martech
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rpa
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personalisation
Optimizely says its AI-driven content marketing platform has helped secure a ninth straight Gartner Leader spot as vendors race to automate workflows.
Lexar Udaan 2.0 in Thailand to reward India partners
Last week
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storage
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gaming
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surveillance
Lexar to reward top Indian partners at Thailand meet as it unveils gaming, AI and creator storage products for a fast-growing market.
What is a 'Brand' in B2B technology - and how does it drive growth
Last week
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cx
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martech
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risk & compliance
Why B2B technology firms that build trust, visibility and proof can win shorter sales cycles, higher contract values and stronger growth.
Microsoft launches three new MAI AI models for Foundry
Last week
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genai
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ai
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ai ethics & governance
Microsoft expands its in-house AI push with three Foundry models for speech, voice and images, as WPP signs on to test the new tools.