Market research stories
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Freelance computer security & writing skills surge in Q2 2024
4 days ago
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commerce systems
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martech
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cybersecurity
Demand for freelance computer security, writing, and business skills soared in Q2 2024, per Freelancer.com’s Fast 50 Index, defying AI disruption fears.
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Brands & AI gear up for Olympics spotlight & challenges
Last week
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cx
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martech
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hcm
Brands worldwide prepare to leverage the 2024 Summer Olympics' extensive visibility, with 41% of US adults poised to follow closely.
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AI Appreciation Day: Q&A with NielsenIQ
Last week
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physical security
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data analytics
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ai
AI is set to transform market research, says NielsenIQ on AI Appreciation Day. Discover the potential and challenges in AI-driven innovation.
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Milieu Insight upgrades Canvas to streamline consumer research
This month
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data analytics
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ai
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bi
Milieu Insight revamps Canvas, enhancing consumer research with improved survey tools, global reach, and AI-powered features, streamlining brand insights.
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Human8 appoints new leaders for growth in APAC & Southeast Asia
This month
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martech
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cx
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ai
Human8 appoints Mark Alvarez as Head of Operations APAC and Daniel Teixeira as Senior Business Director Southeast Asia, eyeing AI-driven growth.
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The Martech Weekly & Alium partner to disrupt market research
Last month
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martech
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investment
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market
Melbourne’s The Martech Weekly (TMW) and New York-based Alium partner to disrupt market research, promising enhanced, transparent market intelligence for Martech investments.
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Research shows mobile workers put corporate data at significant risk
Last month
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email security
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phishing
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breach prevention
Research by Apricorn shows 63% of UK and US IT leaders fear mobile workers will cause data breaches, with 55% admitting deliberate security compromises.
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Conjointly & Cint partner to combat survey fraud
Last month
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integration
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data quality
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market research
Conjointly and Cint have partnered to enhance survey data quality and reduce fraud through a new server-to-server integration, promising reliable insights.
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UK businesses see 6.1% rise in investments amid tech focus
Tue, 28th May 2024
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cx
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martech
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digital transformation
UK business investments surged by 6.1% in 2023. Jumar's CDIO Chris Weston advises that aligning tech investments with strategic goals is key to future-proof growth.
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Exclusive: How Wasabi Technology is tackling dynamic object storage
Thu, 18th Apr 2024
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data protection
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storage
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digital transformation
Wasabi Technology's leadership reveals how their first-class object storage responds to unique ANZ cloud challenges and global industry trends.
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Japanese SMBs see AI benefits but fret over security
Thu, 4th Apr 2024
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edutech
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firewalls
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breach prevention
Japanese SMBs express optimism about AI's potential to improve operational efficiency, according to Barracuda Networks.
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Singapore marketers predict shift towards social media retail in 2024
Wed, 3rd Apr 2024
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martech
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cdp
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ai
HubSpot's study reveals 9 out of 10 Singaporean social media marketers predict a rise in direct-to-consumer sales on social media platforms in 2024, highlighting the shift towards social media as a primary retail channel.
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Angel investors seek positive impact, warns of startup overvaluations
Tue, 2nd Apr 2024
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financial systems
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fintechs
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leadership
Angel Investment Network's 2024 survey reveals that Angel investors' motivations shift towards positive impact over financial gain, highlighting new trends and potential pitfalls for start-ups.
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Yahoo launches PurpleLab for market research in Australia & Asia
Fri, 16th Feb 2024
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data analytics
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big data
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bi
Yahoo's innovative PurpleLab offers swift, high-quality market research solutions in Australia and South East Asia, revolutionising the way brands garner consumer insights.
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AI-driven Proptech revolutionise commercial property industry
Wed, 7th Feb 2024
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data analytics
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cx
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martech
Proptech is revolutionising the commercial property industry, offering solutions to challenges like complex legacy systems and manual processes.
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Biometric-enabled POS transactions set to surge, says Juniper Research
Thu, 1st Feb 2024
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surveillance
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investment
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juniper research
Juniper Research predicts a 138% jump in transactions via biometric-enabled Point of Sale (POS) terminals, climbing from 19.5 billion in 2023 to 46 billion by 2028.
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China's computer market to recover 4% by 2024 says Canalys
Tue, 2nd Jan 2024
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edutech
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personal computing devices
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hp
After an 18% decline in 2023, Canalys predicts Mainland China's PC market will recover with a 4% rise by 2024, backed by IT investments from corporates.
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ADP recognised as a leader for global payroll capabilities
Wed, 20th Dec 2023
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cx
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data analytics
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martech
ADP has been acknowledged as a global payroll front-runner by prominent industry analysts including Everest Group.
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Relevance AI secures AU$15M for AI workforce expansion
Wed, 13th Dec 2023
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physical security
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ai
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ai agents
Relevance AI bags AU$15M in Series A funding to help businesses build and democratise AI workforces across the globe.
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Firms cautious of AI implementation over data security fears
Tue, 5th Dec 2023
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digital transformation
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data analytics
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cx
Despite a £500m AI investment pledge, UK firms remain hesitant to adopt AI due to data security fears, says report.