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StarHub launches eSIM technology for enhanced customer convenience

Tue, 14th May 2024

StarHub, the well-established Singapore-based company, has made a significant move towards enhanced customer convenience by incorporating the eSIM technology into its offerings. Available now to customers who purchase a Star Plan and to tourists obtaining a local roaming line from StarHub, the eSIM offers increased flexibility and safety.

Where customers previously needed to physically swap SIM cards, a task that posed risks of loss, theft, or tampering, the integration of eSIM technology eliminates such concerns. This new offering appears particularly enticing for users who maintain separate lines for personal and work needs and frequent travellers navigating between regions supplied by different network providers. With eSIM, they can conveniently switch between multiple networks on a single device.

StarHub's incorporation of eSIM technology doesn't compromise its commitment to ensuring the safety of all customers. Commenting on this, StarHub emphasises the practicality and security delivered through eSIM. Upon purchase, customers can instantly download and activate their eSIMs directly from StarHub's platform, eliminating the need to receive a QR code from third-party platforms.

StarHub's platform-based activation significantly reduces the delivery time associated with physical cards. Additionally, it acts as a protective veil that safeguards customers' data, ensuring no personal information is compromised. This combination of convenience, speed, and security promises StarHub subscribers a seamless, secure, and fuss-free purchasing experience.

A tentative step in StarHub's evolving customer service operation is the 'Star Plan', which empowers customers to purchase their own devices whilst benefiting from the service of Singapore's most awarded network, completely unconstrained by a contract. Customers can also choose to make instalment payments over 12 or 24 months at a 0% interest fee when they purchase a device from StarHub with the Star Plan.

Since its inception in 1998 through the merger of Singapore Cable Vision and Singapore Telecom Mobile, StarHub has been prominent in Singapore's telecommunications landscape, offering a comprehensive suite of services, including mobile, broadband, cable TV, and enterprise solutions. Through strategic partnerships, investments in innovation, and a commitment to corporate social responsibility, StarHub has remained a key player in driving technological advancement and digital inclusion in Singapore. With a focus on delivering quality services and embracing emerging technologies, StarHub continues to play a pivotal role in shaping the future of telecommunications in the region.

StarHub's strategic move towards integrating eSIM technology anticipates and addresses the practical needs of today's fast-paced, tech-savvy consumers. The Star Plan can be purchased on StarHub's app or official website. 

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