StarHub to move all MyRepublic Mobile users onto network

StarHub will move all MyRepublic Mobile subscribers onto its network, expanding a partnership that now covers MyRepublic's full 4G and 5G mobile base in Singapore.

The agreement extends a wholesale mobile virtual network operator relationship that has covered 5G services since 2022. It follows StarHub's acquisition of MyRepublic Broadband last year, further deepening commercial ties between the two groups.

Under the latest deal, MyRepublic's 4G subscribers will migrate to StarHub's network, while its 5G users already operate on that platform. MyRepublic Mobile customers will continue to have access to StarHub's nationwide 4G and 5G network during the transition.

Customers will be contacted directly with details about the migration and any steps they need to take. Dedicated customer support will also be available during the changeover.

Market position

The move adds to StarHub's efforts to increase scale in Singapore's mobile market through wholesale and multi-brand arrangements. It follows the migration of redONE subscribers to eight on the StarHub network, another step in expanding the number of users carried on its infrastructure.

Nikhil Eapen, Chief Executive Officer of StarHub, tied the agreement to the company's position in the local market.

"With this step, we further extend material lead in revenue market share as Singapore's strong number two mobile operator. We have also taken another step toward leading the ongoing consolidation of Singapore's telecommunications market. Finally, this further strengthens our multi-brand strategy, with both mobile and broadband offered through distinct brands that serve different customer needs," said Nikhil Eapen, Chief Executive Officer of StarHub.

StarHub operates in a market where established mobile network operators are defending market share while also hosting mobile virtual network operators on their systems. Such partnerships can help network owners add wholesale revenue and broaden customer reach without rebranding consumer offerings directly.

The expanded agreement means StarHub will now carry all of MyRepublic Mobile's subscribers across both network generations, giving MyRepublic a single underlying mobile network partner for its customer portfolio in Singapore.

Consumer business

Matt Williams, Chief Executive Officer-Designate and Chief of Consumer Business Group at StarHub, said the agreement would add scale to the consumer business.

"We're building a stronger consumer business with every opportunity to serve more customers. Together with the migration of redONE subscribers to eight on the StarHub network, this builds greater scale across our business. As the market evolves, we'll continue to pursue opportunities that strengthen our business, create lasting value for customers and enable more people to benefit from a network they can rely on," said Matt Williams.

The deal also highlights how telecom groups in Singapore are using brand portfolios to serve different parts of the market. Rather than placing all users under one retail label, operators can maintain separate brands and partnerships that target distinct price points or customer segments.

For MyRepublic, the change removes the split between its 4G and 5G network arrangements. That simplifies its customer proposition at a time when users expect continuity between service plans and network access.

Migration plans

Vaughan Baker, Chief Executive Officer of MyRepublic, said 4G subscribers do not need to take any immediate action.

"The ability to enable our 4G customers to experience a service underpinned by StarHub's network, just as our 5G customers do today, reflects the further strengthening of the quality of partnership between our two organisations. There is no need for MyRepublic 4G customers to do anything at this stage. Our customer service team will be in touch soon to ensure a smooth network transition," said Vaughan Baker, Chief Executive Officer of MyRepublic.

MyRepublic has built telecom operations across the Asia-Pacific region, including Singapore, New Zealand and Australia. In Singapore, its mobile business operates as a virtual operator rather than a standalone network owner, making wholesale relationships central to its service delivery.

For StarHub, the agreement is part of a broader pattern of consolidation and network sharing in the domestic market. Operators are under pressure to balance infrastructure investment with retail competition, and wholesale deals can help spread network costs across a larger subscriber base.

Financial terms were not disclosed. MyRepublic Mobile customers will maintain seamless access to StarHub's nationwide 4G and 5G network throughout the transition.