Loyalty programmes stories - Page 3
Beyond the booking: How travel brands will win customers in 2026
Fri, 21st Nov 2025
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cx
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martech
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partner programmes
APAC's travel sector moves beyond recovery, focusing on trust and loyalty as key to winning customers in 2026 amid rising acquisition costs.
Hungry Jack's boosts digital agility with Azure cloud upgrade
Fri, 21st Nov 2025
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digital transformation
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cx
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martech
Hungry Jack's has upgraded its digital systems by migrating to Microsoft Azure with Rackspace Technology, boosting scalability and customer service agility across Australia.
Adyen unveils robust payment terminals for retail & hospitality
Mon, 10th Nov 2025
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cx
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martech
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commerce systems
Adyen launches durable S1E4 Pro and versatile S1F4 Pro payment terminals, designed to boost efficiency in retail, hospitality, and beauty sectors.
Indosat launches AI semantic search with Google Cloud support
Sat, 23rd Aug 2025
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digital transformation
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cx
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martech
Indosat has introduced an AI-powered Semantic Search in its apps, using Google Cloud's Vertex AI to personalise service and product recommendations for users.
APAC drives m-commerce growth as brands target user loyalty
Fri, 8th Aug 2025
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martech
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omnichannel
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ai
APAC leads mobile commerce growth with a 13% rise in app installs, as brands shift focus to loyalty and AI-driven user engagement in 2025.
APAC retailers stay confident, prioritise loyalty amid challenges
Tue, 29th Jul 2025
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cx
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martech
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personalisation
A survey of 288 APAC retailers shows strong confidence in customer engagement plans, with loyalty and personalised tools top priorities despite economic challenges.
Starflyer adopts iLoyal platform to enhance loyalty programme
Fri, 25th Jul 2025
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data analytics
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digital transformation
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cx
STARFLYER has upgraded its STAR LINK loyalty programme with IBS Software's iLoyal platform to modernise customer engagement and enhance passenger experience.
Talon.One raises $135 million to boost AI loyalty platform
Fri, 4th Jul 2025
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data analytics
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cx
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martech
Talon.One has raised $135 million to advance its AI-powered loyalty platform, serving over 270 global brands including H&M and Adidas.
Brand trust overtakes ads as key travel driver in Asia-Pacific
Tue, 20th May 2025
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loyalty programmes
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affiliate marketing
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consumer trust
Trust and brand reputation now drive over 70% of Asia-Pacific travel choices, surpassing ads and loyalty schemes, reveals new impact.com report.
Asian social trends reshape UK social media & influencer scene
Thu, 15th May 2025
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crypto
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defi
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social media
Asian social media trends like live shopping and user-generated content are rapidly reshaping the UK influencer scene, Kolsquare reports.
Trust & partnerships key to APAC travel marketing success
Thu, 15th May 2025
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cx
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martech
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loyalty programmes
A new impact.com report reveals APAC travel brands focus on trust, partnerships, and multi-channel strategies to meet evolving traveller demands post-pandemic.
Eagle Eye & Ecrebo partner to boost smart receipt marketing
Wed, 7th May 2025
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cx
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martech
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commerce systems
Eagle Eye and Ecrebo have partnered to blend personalised marketing with POS tech, enhancing retail promotions and loyalty programmes at store checkouts.
Insurers focus on AI & growth amid sluggish progress
Fri, 14th Mar 2025
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cx
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martech
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ai
Research by Forrester reveals that insurers are focusing on driving growth and improving customer experience through AI investment and system modernisation by 2025.
SK Planet partners with Mocaverse for Web3 experiences
Wed, 27th Nov 2024
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gaming
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crypto
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blockchain
SK Planet partners with Mocaverse to enhance user experiences in Web3, integrating MOCA Coin into its digital ecosystem for 28 million users.
Gen Z lead brand switching due to boredom and price hikes
Thu, 3rd Oct 2024
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martech
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personalisation
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cdp
SAP Emarsys reveals changing Aussie consumer behaviours, with 41% of Gen Z ditching brands from boredom and 65% swayed by rising costs.
Heymax & Visa launch sustainable travel rewards campaign
Fri, 30th Aug 2024
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payment technologies
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visa
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airlines
Heymax and Visa launch a campaign promoting sustainable travel in Singapore, offering 2 million miles for MRT and bus rides, aiming to boost green practices.
Social platforms key for brands to drive growth, says Circana
Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social eCommerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
Salesforce report highlights AI adoption & data challenges in Singapore
Tue, 11th Jun 2024
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martech
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personalisation
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cdp
Salesforce's new State of Marketing report reveals that 78% of Singaporean marketers have adopted AI, yet only 21% are satisfied with data unification.
Australians flock to loyalty programmes amidst living costs surge
Wed, 6th Mar 2024
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cx
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martech
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personalisation
Amidst rising living costs, 95% of Australians utilise loyalty programmes, with usage up 18% YoY, according to a study by Pureprofile and Retail Doctor Group.
How Innovative Loyalty Programs Boost Customer Retention
Mon, 19th Feb 2024
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cx
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martech
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subscriptions
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.