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Online shopping stories

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AI skincare searches surge as consumers seek guidance

2 days ago
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martech
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personalisation
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cdp
AI skincare searches jump 2,647% as Fresha says beauty buyers are turning to image analysis, smart devices and app-led routines for guidance.
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Shoppers turn against AI social content, survey finds

2 days ago
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cx
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martech
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partner programmes
Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.
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Retail websites worst for accessibility, report finds

3 days ago
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cx
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martech
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risk & compliance
Shopping sites top accessibility failure list as WebAIM finds 71 errors per page and disabled users struggle to complete purchases.
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Superdry appoints Verde Digital to boost organic search

3 days ago
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digital transformation
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martech
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partner programmes
Superdry & Co turns to Verde Digital for SEO and AI search support as the rebranded retailer targets broader fashion discovery worldwide.
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Megantic warns retailers on AI search risk in APAC

4 days ago
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cx
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martech
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commerce systems
Megantic and Shopify APAC warn Australian retailers to overhaul product data and site structure as AI shopping tools reshape discovery.
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Rithum appoints Mausam Bhatt as Chief Product Officer

5 days ago
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data analytics
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digital transformation
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martech
Rithum brings in former Realtor.com executive Mausam Bhatt to steer product strategy as it ramps up AI-led tools and automation across its platform.
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Visa says AI agents may soon negotiate business deals

6 days ago
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digital transformation
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fintech
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cx
Businesses warm to AI agents haggling over deals, but consumers remain wary of handing software full control of spending.
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Click Frenzy & Power Retail enter liquidation

Last week
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digital transformation
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e-commerce
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marketing
Receivers take control of Click Frenzy and Power Retail as both businesses keep trading while options are reviewed under liquidation.
Jll

AI shopping to boost Australia's retail centre leaders

Last week
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cx
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martech
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data privacy
AI shopping is set to deepen the divide between Australia's strongest retail centres and routine-focused malls, JLL says, as AUD $14 billion in deals draws investors.
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APAC cybercrime rises 12% as synthetic fraud surges

Last month
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gaming
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biometrics
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cx
APAC cybercrime climbs as synthetic identity fraud accelerates, with desktop-browser attacks, login pressure and bot activity fuelling losses.
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OpenAI adds shopping tools to ChatGPT with visual discovery

Last month
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martech
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personalisation
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cdp
OpenAI is turning ChatGPT into a visual shopping hub, adding side‑by‑side comparisons and richer merchant data for in-chat product discovery.
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TikTok Shop adds Bazaarvoice reviews to product pages

Last month
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cx
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martech
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e-commerce
TikTok Shop and Bazaarvoice link up to push verified customer feedback, photos and videos onto product pages as US sales surge.
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Bazaarvoice finds AI review use fuels shopper mistrust

Last month
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cx
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martech
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personalisation
Bazaarvoice finds nearly a quarter of shoppers use AI to write reviews, yet almost two thirds distrust AI-assisted feedback as inauthentic.
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AI aids product discovery, but shoppers shun checkout

Last month
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data protection
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digital transformation
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cx
AI is reshaping how shoppers discover products online, but Criteo data shows few trust it to handle checkout or share sensitive details.
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AliExpress raises UK Brand+ price guarantee to £40

Last month
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martech
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commerce systems
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smart home
AliExpress boosts its UK Brand+ price promise, lifting per-item refunds to GBP £40 and monthly claim caps to GBP £160 on select goods.
Haekal

Adapting to change: How SEO specialists can leverage Google's generative AI update

Last month
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digital transformation
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martech
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genai
Google's generative AI update pushes SEO into a new era, forcing specialists to prioritise intent, E-E-A-T and NLP over rankings alone.
Aaron crowe

Why AI agentic commerce will rewrite retail loyalty

Last month
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digital transformation
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cx
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martech
AI agents are quietly reshaping retail, and sluggish loyalty platforms risk losing transactions long before shoppers know they've gone.
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SeenThis & Vudoo team up to power shoppable video ads

Last month
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cx
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martech
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e-commerce
SeenThis and Vudoo join forces to deliver shoppable video ads on the open web, linking viewer attention directly to on-screen purchases.
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Pattern appoints David Jennison to lead European growth

Last month
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data analytics
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cx
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martech
Pattern appoints ex-Amazon eCommerce Specialist David Jennison as Europe MD to spearhead marketplace-driven growth and AI-powered expansion.
Greg brown

From complexity to clarity: Why eCommerce needs clean customer data

Last month
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data protection
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digital transformation
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cx
In eCommerce, clean verified customer address data is now essential to cut costs, stop fraud and keep shoppers loyal worldwide.